https://www.sheerid.com/business/identity-marketing-platform/solutions/verification/student/
Research shows that students more strongly identify with being in college than with any other identity attribute. Brands that recognize this important life stage create an emotional connection that sets them apart from their competitors.
Rewarding students with an exclusive offer motivates them to try a new brand and join its loyalty program. And verifying the offer prevents fraud and drives greater retention because it gives you data you can use to re-engage them.
students worldwide
of students check to see if a brand offers a student discount before making a purchase from it.
of students are more likely to buy from a brand if it gives them an exclusive offer.
Today, two platforms exist where students can take advantage of discounts if they verify their university enrollment (UniDays and SheerID). These companies (UniDays and SheerID) cater to e-commerce shopping experiences and not in-person.
Today’s solutions do not cater to in-person shopping experiences that have returned post-pandemic.
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